Beauty Industry

Sulwhasoo Launches New First Care Activating Mask

New product available at Sephora starting February 13.

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By: Rachel Klemovitch

Assistant Editor

Sulwhasoo, an Amorepacific-owned skincare brand, is set to release its First Care Activating Mask exclusively at Sephora. 
 
Each sheet contains approximately three weeks’ worth of Sulwhasoo’s First Care Activating Serum VI. Masks are designed to provide hydration and protection to the skin barrier. 
 
Masks are biodegradable, made with Paper Mulberry.
 
First Care Activating Masks will be available through Sephora online starting February 13, 2024, and in-stores on March 15, 2024. 

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Sulwhasoo recently tapped Tilda Swinton as the brands global ambassador. 
 
 

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